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Best Cold Email Software for 2025: A Complete Salesforge Tutorial

Welcome to the ultimate guide on Salesforge, the leading cold email software designed to revolutionize your outreach in 2025. Created by seasoned sales professionals, Salesforge seamlessly combines human expertise with advanced AI to deliver highly personalized cold email campaigns at scale. In this article, we’ll walk you through how to onboard quickly, leverage powerful features, and boost your email deliverability and response rates like never before.

Getting Started with Salesforge

Before diving into cold email campaigns, the first step is to create your Salesforge account. Thankfully, Salesforge offers a free trial so you can explore all its features without any upfront cost.

Once signed up, the next crucial step is to connect your mailboxes. This is where Salesforge shines by offering a free email warm-up service via Warmforge. Warming up your mailboxes for at least fourteen days is essential to build sender reputation and avoid spam filters.

Connecting mailboxes in Salesforge interface

Connecting mailboxes is straightforward. Click on “Add Mailbox” and choose your provider. If you don’t have mailboxes yet, Salesforge recommends using InfraForge or Mailforge - tools that automate domain and mailbox creation in minutes. For Gmail or Outlook users, simple tutorials guide you through connecting your existing accounts. You can also connect any other email provider via IMAP/SMTP or use the bulk email connect feature to onboard multiple mailboxes simultaneously.

Mailbox management and warm-up overview

After connecting, you'll see an overview of your mailbox status, including scheduled emails, sent emails, and daily sending limits. It is best practice to keep email warm-up always enabled and send a total of 50 emails per day - 30 cold emails and 20 warm-up emails. These default settings ensure optimal deliverability.

Managing Contacts and Leads

The Contacts tab is your central hub for managing leads. Adding contacts is simple: upload a CSV file, link a Google Sheet, or add contacts manually. Salesforge intelligently maps contact fields for you, but you can customize or add new fields as needed.

Adding and managing contacts in Salesforge

These custom fields become powerful tools later for email personalization using variables. You can also assign custom tags to organize and differentiate leads efficiently.

One vital aspect to monitor is the email status of your leads. Emails can be valid, invalid, or catch-all. Always target only valid emails to protect your mailbox reputation and avoid spam traps.

Leveraging the Forge: Products and Knowledge Base

Next, head over to the Forge tab, where you set up your products and knowledge base. This step is key to unlocking the power of hyper-personalized emails.

Product setup in Salesforge Forge tab

By adding detailed product information - including industry, ideal customer profile, pains, solutions, and cost of inaction - Salesforge’s AI can craft highly relevant icebreakers, offers, and calls to action tailored to each prospect. This level of personalization greatly improves deliverability and reply rates compared to generic templates.

In addition, you can upload a knowledge base file (PDF or text) with your company info, FAQs, pricing, and common objections. This empowers the AI to help you respond quickly and effectively to prospect inquiries.

Uploading knowledge base files for AI assistance

If you want a template for your knowledge base, comment "pdf" to get a customizable file you can fill and upload.

Creating Sequences: Your Cold Email Campaigns

With your products and contacts ready, it’s time to create your first cold email sequence. Name your sequence, select the product and language, and add your contacts. You can filter contacts by tags, status, or custom variables, and exclude leads already contacted.

Sequence creation step in Salesforge

Before sending, validate your contacts’ emails to ensure you only email valid addresses. This step protects your sender reputation.

Building Your Cold Emails

There are three main approaches to crafting your initial outreach emails:

  1. Templated Emails (Basic): These follow a fixed template like greeting + compliment + offer + CTA. While easy, templated emails have the lowest deliverability and response rates. If you use them, always apply the auto spintaxfeature to randomize your emails and avoid spam filters. Also, use personalization variables such as first name, company name, or location.
  2. Templated Emails with AI-Generated Icebreakers (Improved): This method adds a personalized icebreaker created by Salesforge AI based on the prospect’s LinkedIn or website. It enhances open rates by leveraging dynamic preview text while saving you the time of manual personalization.
  3. Fully AI-Written Emails (Best): The most advanced option uses your product data combined with prospect info scraped from LinkedIn and websites. Salesforge AI crafts unique, hyper-personalized emails including icebreakers, tailored offers, and personal CTAs - maximizing deliverability and reply rates.
AI-generated email personalization setup

When setting up AI emails, you’ll configure fallback templates, select information sources (LinkedIn, website, or both), choose tonality, and enable dynamic languages to send emails in the recipient’s native language, further boosting response rates.

For best results, A/B test these email types to discover which performs best within your niche.

Email Follow-Ups

Follow-ups are essential. You can add 2-3 follow-up emails with varied content such as case studies, freebies, or simple bumps to increase engagement. Keep follow-ups distinct to maintain interest without overwhelming prospects.

Setting up follow-up emails in Salesforge

Scheduling and Sequence Settings

Customize your sending schedule by selecting time zones, weekdays, and hours to reach prospects at optimal times.

In sequence settings, choose which mailboxes to use (more mailboxes can improve deliverability), enable or disable features like link tracking, plain text mode, unsubscribe options, and more. For best practices, avoid open retracking unless you have custom domain tracking set up.

Sequence scheduling and settings

Managing Replies with Primebox™

Salesforge’s Primebox™ is a game-changer. Instead of jumping between multiple mailboxes, Primebox aggregates all replies in one unified inbox. Here you can read, reply, and manage conversations effortlessly, helping you book calls and close deals faster.

Primebox unified inbox for managing replies

Out-of-office replies are automatically filtered out, and you can label replies as positive or negative, or create custom labels to organize leads. When replying, Salesforge AI can draft responses using your knowledge base, allowing you to handle objections quickly and increase your closing rate.

App Settings and Integrations

Within app settings, monitor your usage and credits, upgrade or cancel your subscription, manage workspace members, add integrations, update your do-not-contact list, or create API keys for connecting Salesforge with other tools.

Salesforge app settings overview

Automate Outreach with Agent Frank AI

If managing all these steps seems overwhelming, Salesforge offers Agent Frank, an AI sales agent that can automate the entire process - from mailbox creation to lead generation, sequence setup, outreach, and conversations. Agent Frank frees up your time so you can focus on closing deals.

Agent Frank AI sales agent automation

With Agent Frank, the only thing left for you to do is take sales calls and grow your pipeline.

Conclusion

Salesforge is a cutting-edge cold email software that blends AI with human sales expertise to deliver personalized, scalable, and highly effective outreach campaigns. From mailbox warm-up and contact management to AI-driven email personalization and unified reply management, Salesforge equips sales teams to outperform competitors in 2025 and beyond.

Whether you’re just starting or ready to automate your entire outreach, Salesforge offers flexible options and powerful tools to maximize your email deliverability, response rates, and ultimately, your sales pipeline.

Ready to transform your cold email outreach? Visit Salesforge today and start your free trial.